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Silvina Neder, founder of Silvina London, with shampoo and conditioner for grey hair

About me

After deciding to embrace my grey hair in 2015, I radically changed my career from Market Researcher, to become a Grey Hair Model, Ambassador and Pro-ageing Influencer. (Yes, almost in my 50's!)

It was then when I decided to create Silvina LONDON, a product that nourishes and hydrates grey hair, enhances natural silver shades, and, thanks to its gentle blue pigments, brassiness is banished. I have been using the line every day for more than 2 years, and my hair never looked and felt so good.

Silvina Neder model with wet hair

Why did I created this line?

After deciding to embrace my grey hair in 2015, I radically changed my career from Market Researcher, to become a Grey Hair Model, Ambassador and Pro-ageing Influencer. (Yes, almost in my 50's!)

It was then when I decided to create Silvina LONDON, a product that nourishes and hydrates grey hair, enhances natural silver shades, and, thanks to its gentle blue pigments, brassiness is banished. I have been using the line every day for more than 2 years, and my hair never looked and felt so good.
I personally encourage you try our grey hair care line. I trust
you will love the shampoo and the conditioner, as most of us in the Silver Community do.

Silvina London Shampoo Bottle: Blue Formula for Grey Hair Care

Silvina London

I called the line Silvina LONDON, as Silvina is my real name, and almost contain the words "Silver". I also wanted to personally endorse the brand, as I created it having in mind our Silver-haired people needs and hair goals.

I was born in Argentina, (Argentum= Silver. Another happy coincidence?) and London has always been my inspiration.

Silvina Neder, founder